Urban lifestyle models represent contemporary city life, modern routines and the visual culture of urban environments. They are selected for campaigns that require people who naturally fit into metropolitan settings such as city streets, cafés, offices, public spaces, shopping districts, cultural venues and modern architecture.
Urban lifestyle modeling is frequently used by fashion and retail brands, telecommunications companies, technology companies, automotive brands, restaurants, real estate developers, financial institutions, travel companies and digital platforms. Models may appear commuting through the city, working remotely, meeting friends, shopping, using technology, exercising outdoors or enjoying urban entertainment.
Agency SNOB can provide urban lifestyle models with different ages, appearances and personal styles according to the campaign concept and target audience. Casting can focus on a polished metropolitan appearance, a contemporary street style or a more natural everyday look.